Board Members

Cesar Ceballos
Founder, CEO/President,
and Board Chairman
Cesar has a background in mental health and a deep-rooted passion for supporting people’s overall well-being. With a M.A. in Psychology, Cesar's commitment to making the world a better place is reflected not only in the mission and vision of On Trail With but also as a guiding principle in his personal life. Cesar leads with heart and purpose, aspiring to inspire everyone he meets through both words and actions.

Wendy Guzman
Merchandising Consultant,
and Board Member
Wendy embodies On Trail With’s vision of “community over competition.” A natural leader with a background in sales, she also serves as a consultant for the organization’s merchandise efforts. Wendy is deeply family-oriented and brings that same dedication and care to her role on the board, demonstrating the core values that OTW stands for.

Brian Heurkins
Board Member
Brian is known for his leadership, teamwork, and sound decision-making—qualities that align perfectly with the values of On Trail With. With a background as a Production Control Planner in aerospace manufacturing, Brian brings a methodical and strategic mindset to the board. A trusted member of the organization since 2020, he continues to uphold and represent the OTW brand with integrity.

Arie Rivas
Chief Operating Officer,
and Board Member
Arie is a business owner and entrepreneur and brings a strong background in nonprofit work and marketing, along with exceptional organizational skills that help drive On Trail With forward. She joined the community in 2022 and has since become a pivotal part of its growth. Arie’s passion for mental health awareness and the power of a growth mindset shines through in all she does. Her love for nature and commitment to mission-driven work shape a bold vision for the organization’s future.

Luciano Settecase
Brand Advisor,
and Board Member
Luke is a seasoned Sales Manager with a strong background in marketing, branding, and design. As one of the original supporters of On Trail With, Luke has played a key role since its inception— most notably as the designer of the OTW logo. His creativity and guidance as Brand Manager continue to influence the look and feel of the organization, making him a trusted and invaluable advisor.

Brenda Ortiz
Treasurer,
and Board Member
Brenda brings over 25 years of experience as a Financial Center Manager, where she developed extensive expertise in leadership, customer relations, and sales management. Throughout her career, she has been dedicated to empowering individuals to achieve both financial stability and personal growth, with a strong belief in the connection between financial wellness and overall well-being. Passionate about motivating and supporting others, Brenda has expanded her focus beyond the workplace by joining On Trail With (OTW).

Linda Martinez
Board Member
Linda serves as a Regional Director in a company that provides full-service operations and consulting for municipal water and wastewater services. Since joining On Trail With in 2021, she has shown unwavering loyalty and a shared commitment to its mission. Her advocacy, leadership, and emphasis on family values make her a visionary partner in driving the organization’s long-term potential.
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